It's possible that one might have seen a short documentary film titled 'Needle's Eye — Fashion Beyond Shape' doing the rounds on their social media pages. The man behind the lens and creativity, Nandith Jaisimha, wanted to highlight a subject that one often fears to talk about.
The creative director at 'Studio 080' was thrilled when he finally conceptualised this idea and wanted to start working on it really soon. He says, "My idea behind this film was very simple —shape and size play a vital role in one's life. I have personally seen many struggling to get clothes of the right fit and this situation leads to low self-esteem and depression." This is when he collaborated with fashion designer Aloka Gloria D'souza to understand how the world of fashion works and his classmate and cinematographer Santanava Roy to come together for this project. Ashwin Prakash did the video editing.
"I studied in a film school so that I could produce works on real subjects — issues that we face everyday. Making this film, I knew it would help someone somewhere feel good in their own skin. I was fortunate enough to meet the right set of people who came up with a brilliant concept and gave me the freedom to play with my creativity," he shares.
The nine-minute long video showcases women from all walks of life, sharing their problems in finding clothes of their size. It highlights how fashion designers in design school are taught to draw the 'perfect figure' as being slim and tall. But as many don't fit in that category, they are expected to follow societal norms to conform to a certain body type, shape and structure, in order to be considered beautiful or fashionable.
Nandith says, "I wanted women of all age groups to be a part of this film. We found some who were outspoken, bold and strong-headed. They knew the importance of this project. Though they did feel a bit camera shy initially, they were eased into the situation very soon. The subjects spoke straight from their heart and did a brilliant job by expressing what it is to have different body shapes and sizes as everybody is unique in its own way." Towards the end of the shoot, he says that the women showed more confidence and a sense of accomplishment. These women were happy to know that they are helping others who face the same problem as they do.
Drawing inspiration from his travels, meeting people from different walks of life, movies, music and the harsh realities of life, Nandith is happy with the projects that he is working on, especially in bringing out a story where fashion is beyond shape. He has a few projects in the pipeline and hopes to release his next documentary soon.
![]( "captivating: On the sets of 'Needle's Eye'.")
It’s possible that one might have seen a short documentary film titled 'Needle’s Eye — Fashion Beyond Shape’ doing the rounds on their social media pages. The man behind the lens and creativity, Nandith Jaisimha, wanted to highlight a subject that one often fears to talk about.
The creative director at 'Studio 080’ was thrilled when he finally conceptualised this idea and wanted to start working on it really soon. He says, "My idea behind this film was very simple — shape and size play a vital role in one’s life. I have personally seen many struggling to get clothes of the right fit and this situation leads to low self-esteem and depression.” This is when he collaborated with fashion designer Aloka Gloria D’souza to understand how the world of fashion works and his classmate and cinematographer Santanava Roy to come together for this project. Ashwin Prakash did the video editing.
"I studied in a film school so that I could produce works on real subjects — issues that we face everyday. Making this film, I knew it would help someone somewhere feel good in their own skin. I was fortunate enough to meet the right set of people who came up with a brilliant concept and gave me the freedom to play with my creativity,” he shares.
The nine-minute long video showcases women from all walks of life, sharing their problems in finding clothes of their size. It highlights how fashion designers in design school are taught to draw the 'perfect figure’ as being slim and tall. But as many don’t fit in that category, they are expected to follow societal norms to conform to a certain body type, shape and structure, in order to be considered beautiful or fashionable.
Nandith says, "I wanted women of all age groups to be a part of this film. We found some who were outspoken, bold and strong-headed. They knew the importance of this project. Though they did feel a bit camera shy initially, they were eased into the situation very soon. The subjects spoke straight from their heart and did a brilliant job by expressing what it is to have different body shapes and sizes as everybody is unique in its own way.” Towards the end of the shoot, he says that the women showed more confidence and a sense of accomplishment. These women were happy to know that they are helping others who face the same problem as they do.
Drawing inspiration from his travels, meeting people from different walks of life, movies, music and the harsh realities of life, Nandith is happy with the projects that he is working on, especially in bringing out a story where fashion is beyond shape. He has a few projects in the pipeline and hopes to release his next documentary soon.
The creative director at 'Studio 080' was thrilled when he finally conceptualised this idea and wanted to start working on it really soon. He says, "My idea behind this film was very simple —shape and size play a vital role in one's life. I have personally seen many struggling to get clothes of the right fit and this situation leads to low self-esteem and depression." This is when he collaborated with fashion designer Aloka Gloria D'souza to understand how the world of fashion works and his classmate and cinematographer Santanava Roy to come together for this project. Ashwin Prakash did the video editing.
"I studied in a film school so that I could produce works on real subjects — issues that we face everyday. Making this film, I knew it would help someone somewhere feel good in their own skin. I was fortunate enough to meet the right set of people who came up with a brilliant concept and gave me the freedom to play with my creativity," he shares.
The nine-minute long video showcases women from all walks of life, sharing their problems in finding clothes of their size. It highlights how fashion designers in design school are taught to draw the 'perfect figure' as being slim and tall. But as many don't fit in that category, they are expected to follow societal norms to conform to a certain body type, shape and structure, in order to be considered beautiful or fashionable.
Nandith says, "I wanted women of all age groups to be a part of this film. We found some who were outspoken, bold and strong-headed. They knew the importance of this project. Though they did feel a bit camera shy initially, they were eased into the situation very soon. The subjects spoke straight from their heart and did a brilliant job by expressing what it is to have different body shapes and sizes as everybody is unique in its own way." Towards the end of the shoot, he says that the women showed more confidence and a sense of accomplishment. These women were happy to know that they are helping others who face the same problem as they do.
Drawing inspiration from his travels, meeting people from different walks of life, movies, music and the harsh realities of life, Nandith is happy with the projects that he is working on, especially in bringing out a story where fashion is beyond shape. He has a few projects in the pipeline and hopes to release his next documentary soon.
It’s possible that one might have seen a short documentary film titled 'Needle’s Eye — Fashion Beyond Shape’ doing the rounds on their social media pages. The man behind the lens and creativity, Nandith Jaisimha, wanted to highlight a subject that one often fears to talk about. The creative director at 'Studio 080’ was thrilled when he finally conceptualised this idea and wanted to start working on it really soon. He says, "My idea behind this film was very simple — shape and size play a vital role in one’s life. I have personally seen many struggling to get clothes of the right fit and this situation leads to low self-esteem and depression.” This is when he collaborated with fashion designer Aloka Gloria D’souza to understand how the world of fashion works and his classmate and cinematographer Santanava Roy to come together for this project. Ashwin Prakash did the video editing.
"I studied in a film school so that I could produce works on real subjects — issues that we face everyday. Making this film, I knew it would help someone somewhere feel good in their own skin. I was fortunate enough to meet the right set of people who came up with a brilliant concept and gave me the freedom to play with my creativity,” he shares.
The nine-minute long video showcases women from all walks of life, sharing their problems in finding clothes of their size. It highlights how fashion designers in design school are taught to draw the 'perfect figure’ as being slim and tall. But as many don’t fit in that category, they are expected to follow societal norms to conform to a certain body type, shape and structure, in order to be considered beautiful or fashionable.
Nandith says, "I wanted women of all age groups to be a part of this film. We found some who were outspoken, bold and strong-headed. They knew the importance of this project. Though they did feel a bit camera shy initially, they were eased into the situation very soon. The subjects spoke straight from their heart and did a brilliant job by expressing what it is to have different body shapes and sizes as everybody is unique in its own way.” Towards the end of the shoot, he says that the women showed more confidence and a sense of accomplishment. These women were happy to know that they are helping others who face the same problem as they do.
Drawing inspiration from his travels, meeting people from different walks of life, movies, music and the harsh realities of life, Nandith is happy with the projects that he is working on, especially in bringing out a story where fashion is beyond shape. He has a few projects in the pipeline and hopes to release his next documentary soon.